Rauw Alejandro Net Worth

Rauw Alejandro, often dubbed the “King of Modern Reggaeton,” has built an impressive career as one of Puerto Rico’s leading urban music stars. With a net worth of $6 million, he has achieved international success through hit singles, chart-topping albums, and high-profile collaborations. His unique fusion of reggaeton, Latin trap, and R&B has earned him multiple awards, including two Latin Grammys and two Billboard Latin Music Awards.

Rauw Alejandro Net Worth	$6 Million
Date of Birth	January 10, 1993
Place of Birth	San Juan, Puerto Rico

Table of Contents

Early Life

Rauw Alejandro was born Raúl Alejandro Ocasio Ruiz on January 10, 1993, in San Juan, Puerto Rico. Raised in Carolina and Canóvanas, he was deeply influenced by music through his parents — his father, Raúl Ocasio, was a guitarist, and his mother, María Nelly Ruiz, worked as a backing vocalist. He also spent time in New York City and Miami, which exposed him to diverse musical influences.

In his youth, Rauw was passionate about soccer, playing competitively from the age of seven until his early twenties. He even represented Puerto Rico’s national team and played in the Premier Development League (PDL) in the U.S. However, by age 20, he shifted his focus to music after realizing his future in football was uncertain. Reflecting on the change, he once said:
“I played for the [Puerto Rican] national team; I had a college scholarship… But everything was against me. I didn’t see a huge future in it. I decided to get into music as a hobby. Next thing you know, I’m in it.”

Music Career

Rauw Alejandro began uploading music to SoundCloud in 2014, and by 2016 he had released his debut mixtape, Punto de Equilibrio. Signing with Duars Entertainment in 2017 opened new doors, and a year later, he was chosen by Sony Music Latin for the collaborative project Los Próximos, which spotlighted upcoming talent.

His early singles, including Toda with Alex Rose, El Efecto with Chencho Corleone, and Fantasías with Farruko, brought him mainstream recognition. Fantasías went 19× Platinum (Latin) in the U.S., while Toda and El Efecto also achieved multi-Platinum status.

In 2019, he released the EP Trap Cake, Vol. 1, followed by his debut studio album Afrodisíaco in 2020. The album peaked at #3 on Billboard’s Top Latin Albums chart, was certified 6× Platinum (Latin) in the U.S., and earned a Grammy nomination for Best Música Urbana Album. Its standout single, Tattoo, became a chart-topping hit across Latin America and Spain.

His second album, Vice Versa (2021), was a career breakthrough. The record hit #1 on Billboard’s Latin charts and spawned Todo de Ti, which topped charts in over 15 countries and earned Diamond certification in Mexico and 9× Platinum in Spain. The song won two Billboard Latin Music Awards and became one of the defining Latin hits of the decade.

In 2022, Rauw continued his momentum with Trap Cake, Vol. 2 and Saturno, both of which achieved Platinum success. By this time, he had firmly cemented his place as a global Latin superstar.

Acting and Other Ventures

In 2023, Rauw expanded into acting, joining the cast of Netflix’s hit series Sky Rojo, where he played the role of Diego in its third season. His crossover into television added another dimension to his career and influence.

Rauw Alejandro Awards

Over the years, Rauw Alejandro has received widespread recognition:

Latin Grammy Awards: 2 wins, including Best Urban Fusion/Performance for Tattoo (Remix).
Billboard Latin Music Awards: 2 wins, including Latin Pop Song of the Year for Todo de Ti.
iHeartRadio Music Award: Best New Latin Artist (2021).
Multiple nominations at the Grammy Awards, including Best Música Urbana Album.

His music has also dominated streaming platforms, with billions of views on YouTube and streams on Spotify.

Personal Life

Rauw Alejandro’s personal life has often been in the spotlight. He began dating Spanish superstar Rosalía in 2021, and the couple announced their engagement in March 2023 alongside their joint EP RR. However, by July 2023, they confirmed their separation. Despite this, their professional collaborations, including songs on Rosalía’s Motomami album, remain highlights in both artists’ careers.