Agribusiness

The rise of Agritech: Digital platforms shaping Africa’s agricultural markets

Agriculture remains the backbone of Africa’s economy, employing more than 60% of the continent’s workforce and contributing nearly 20% of its GDP. Yet, for decades, farmers especially smallholders have faced persistent challenges such as limited access to markets, middlemen exploitation, poor price transparency and inadequate infrastructure. With the rise of digital platforms, however, the agricultural […]

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