Snoop Dogg Net Worth: Inside the Life and Fortune of a Hip-Hop Icon

Snoop Dogg, the West Coast rapper whose career spans over three decades, has built a diverse and enduring empire that places his net worth at an impressive $160 million. From his G-funk origins to global stardom, Snoop has evolved into a multifaceted mogul—musician, actor, media personality, entrepreneur, and cannabis investor.

Snoop Dogg Net Worth: $160 Million
Date of Birth: October 20, 1971
Place of Birth: Long Beach, California
Nationality: American

Table of Contents

Early Life

Born Cordozar Calvin Broadus Jr. on October 20, 1971, in Long Beach, California, Snoop’s path was far from smooth. He grew up in a tough neighborhood, joined the Rollin’ 20s Crips gang in his teens, and had several run-ins with the law. But music became his outlet. He formed a group with cousins Nate Dogg and Lil’ 1/2 Dead and friend Warren G. One of their early mixtapes reached Dr. Dre, who was so impressed that he brought Snoop into the studio.

Snoop burst into the national spotlight with his standout features on Dre’s landmark 1992 album The Chronic. His debut solo album Doggystyle followed in 1993 and was a massive commercial and cultural success. It debuted at #1 on the Billboard 200 and has sold over 20 million copies worldwide, establishing him as a defining voice in hip-hop’s golden era.

Music, Film, Endorsements, and More

Snoop Dogg’s fortune isn’t just built on music sales. Over the years, he’s collaborated with artists across genres, released 17 solo albums, and headlined countless world tours. His Grammy-nominated catalog includes hits like “Gin & Juice,” “Drop It Like It’s Hot,” and “Beautiful.”

But beyond the booth, Snoop has built a business empire:

Acting and TV: From roles in Starsky & Hutch to voice-overs in Turbo, Snoop has made memorable appearances on screen. He co-hosted Martha & Snoop’s Potluck Dinner Party, which cemented his place in pop culture.
Endorsements and Licensing: He’s worked with brands like Boost Mobile, Orbit Gum, and Chrysler. He’s also launched products ranging from hot dogs to clothing and even a malt liquor line.
Snoop Cali Red: In 2020, he partnered with 19 Crimes to launch his wine label. While Snoop Cali Red initially generated buzz, by 2023 it was reportedly underperforming in sales.
Adult Film and Esports: Snoop has directed adult films under aliases and launched the Gangsta Gaming League, diving into the lucrative world of esports.
Death Row Records: In February 2022, Snoop acquired the brand name rights to the legendary Death Row Records, reviving the label where his career began.
Cannabis Ventures: Perhaps unsurprisingly, marijuana has been a business staple. His firm, Casa Verde Capital, invests in cannabis startups, including delivery service Eaze and the media platform MerryJane.com.

$10 Million for 2024 Paris Olympics Commentary

In a surprising twist, Snoop became one of the most beloved figures of the 2024 Paris Olympics. Hired by NBC to co-host coverage with Martha Stewart, Snoop’s laid-back humor and charm captivated viewers. NBC reportedly paid him $500,000 per day, plus expenses. With the Olympics stretching about 20 days, that adds up to a staggering $10 million for less than a month’s work—one of the most lucrative short-term gigs of his career.

Personal Life

Snoop married his high school sweetheart, Shante Taylor, in 1997. Though they filed for divorce in 2004, the couple reunited and renewed their vows in 2008. They share three children: Corde, Cordell, and Cori. Snoop also has another son, Julian Corrie Broadus, from a previous relationship.

Despite past admissions of involvement in pimping during the early 2000s, Snoop has since focused on family and philanthropy. Every Thanksgiving, he partners with city officials in Inglewood, California, to donate turkeys—distributing 3,000 turkeys in 2016 alone.

Real Estate

Snoop’s property portfolio includes:

A Diamond Bar, California mansion purchased in 1998 for $720,000, which remains his primary residence.
A $1.83 million home in Claremont, sold in 2007.
A six-bedroom property in Douglasville, Georgia, bought in 2021 for $458,000.
Several investment properties in Southern California.

Though his lifestyle includes luxury, Snoop has often opted for comfort over flash—another trait that endears him to fans.